THE LABEL

AFTER ALMOST A DECADE WORKING HANDS ON IN THE BRIDAL INDUSTRY, SYDNEY-BASED FOUNDER AND DESIGNER AMY CLYNE, DECIDED TO BRANCH OUT ON HER OWN IN 2018.

LAUNCHING THE ALCA LINE BRIDE BRAND FOR THE MODERN PLAYFUL BRIDE AND INJECTING A BREATHE OF FRESH AIR INTO BRIDAL. OUR PIECES ARE LOVINGLY HAND MADE IN OUR SYDNEY WORKROOM.

2023 SEES THE LAUNCH OF THE DIFFUSION LINE, THE LILAC LABEL. AN ACCESSIBLE COLLECTION OF EMBELLISHED GOWNS FULL OF SEQUINS, TEXTURE AND SPARKLE.